Kapwing

Collaborative online video editor designed for modern content teams. Create, edit, and collaborate on videos, memes, and social content in real-time.

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Video Editing & Creation

About Kapwing

Collaborative online video editor designed for modern content teams. Create, edit, and collaborate on videos, memes, and social content in real-time.

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Perfect For

Social media contentMeme creationTeam collaborationMarketing videosContent repurposing

Pricing Plans

Free

7 minutes of exports per month
720p quality
Watermark

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RECOMMENDED

Pro

$24/mo

Unlimited exports
1080p quality
No watermark
Collaboration features

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Business

$70/mo

All Pro features
Team workspace
Brand kit
Priority support

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Get Started with Kapwing

Key Features

Real-time collaboration

Smart cut (silence removal)

Auto-subtitles

Meme generator

Video templates

Background removal

Pros & Cons

Pros

Excellent collaboration features
Great for social media
Intuitive interface
Smart editing tools
Regular feature updates

Cons

Browser-based only
Free tier limited
Can be slow with large files

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How to Use Kapwing

Team Collaboration and Content Production with Kapwing

Kapwing is built for teams that need to collaborate on video projects in real-time. Multiple team members can work on the same project simultaneously, with changes appearing instantly for everyone. Leave comments on specific frames or elements, tag teammates for feedback, and track all edits with version history. The platform's workspace feature allows you to organize projects by client, campaign, or team, with granular permission controls for different members. Kapwing's brand kit ensures consistency across all team projects by storing logos, colors, fonts, and templates in one central location. The approval workflow streamlines client feedback, allowing stakeholders to review and approve content without needing editor access. Export videos in multiple formats simultaneously, perfect for agencies managing content across different platforms and clients.

Key Features:

Real-time collaboration
Brand kit
Version history
Team workspace

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Creating Viral Social Media Content with Kapwing

Social media managers choose Kapwing for its powerful tools designed specifically for viral content creation. The meme generator includes trending templates updated daily, making it easy to jump on viral trends quickly. Smart resize automatically adjusts videos for different platforms while keeping subjects in frame, saving hours of manual work. Add animated text, stickers, and effects that are proven to boost engagement on platforms like TikTok and Instagram. Kapwing's subtitle editor offers extensive customization with animated styles, colors, and positioning that match trending formats. The platform's stock library includes millions of images, videos, and audio tracks perfect for creating attention-grabbing content. Batch export multiple versions of your content optimized for Instagram Feed, Stories, Reels, TikTok, and YouTube Shorts all at once.

Key Features:

Meme generator
Smart resize
Auto-subtitles
Animated text

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Kapwing for Content Repurposing and Clip Creation

Content creators use Kapwing to efficiently repurpose long-form content into bite-sized clips for maximum reach. The Smart Cut feature automatically removes silence and pauses from videos, reducing editing time by up to 80%. Upload a podcast or webinar, and Kapwing's AI identifies the most engaging moments for social sharing. Create highlight reels, teaser clips, and promotional snippets with just a few clicks. The platform's scene detection automatically splits videos into segments, making it easy to extract specific sections. Add progress bars, animated captions, and call-to-action overlays to increase engagement on repurposed content. Kapwing's template system allows you to create consistent branding across all clips with saved intro/outro sequences and graphics. Perfect for podcasters, webinar hosts, and long-form content creators looking to maximize their content's reach.

Key Features:

Smart cut
Scene detection
Clip creation
Templates

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Marketing Video Production with Kapwing

Marketing teams rely on Kapwing for creating professional promotional videos without expensive software or specialized skills. The platform's extensive template library includes layouts optimized for product launches, explainer videos, testimonials, and ads. Add dynamic text animations, transitions, and effects that capture attention in crowded social feeds. Kapwing's background removal tool uses AI to isolate subjects, perfect for creating professional product videos without a green screen. The platform integrates with popular marketing tools, allowing you to import assets from Google Drive, Dropbox, and other platforms. Create video ads optimized for Facebook, Instagram, LinkedIn, and YouTube with built-in aspect ratio presets and safe zones. Track video performance with built-in analytics to understand what content resonates with your audience and optimize future campaigns.

Key Features:

Video templates
Background removal
Text animations
Analytics

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Learn More About Kapwing

Is Kapwing Right for You?

Who Should Use Kapwing

Content teams and agencies needing real-time collaboration on video projects
Social media managers creating memes and viral content for multiple platforms
Marketing teams producing promotional videos and ads without specialized skills
Podcasters and webinar hosts repurposing long-form content into social clips
Small businesses creating professional videos with templates and brand kits
Creators who need to quickly resize videos for different social media platforms

Who Should NOT Use Kapwing

Professional video editors needing advanced color grading and complex effects
Users requiring offline editing capabilities or working with poor internet
Solo creators who don't need collaboration features (VEED may be better)
Film producers working on feature-length projects with complex timelines
Users who need more than 7 minutes of exports per month on free tier
Creators working with very large 4K files (may experience slow performance)

Still Have Questions?

Check out our detailed comparison of Kapwing with other videoEditing tools to find the perfect match for your needs.

Compare videoEditing Tools

Kapwing Alternatives & Competitors

Comparing Kapwing with other popular options to help you make the best choice for your needs.

VEED

VEED offers more advanced AI features including AI avatars and superior subtitle customization, while Kapwing excels at team collaboration with real-time editing and commenting. VEED's Pro plan ($30/month) is slightly more expensive than Kapwing's Pro ($24/month) but includes unlimited exports and 4K quality. Both are browser-based with similar ease of use.

When to Choose VEED:

Choose VEED if you're a solo creator prioritizing AI tools, need AI avatars, or want more advanced subtitle styling options.

Compare Kapwing vs VEED View VEED Details

Descript

Descript uses a unique text-based editing approach perfect for podcasts and interviews, while Kapwing offers traditional timeline editing better suited for visual content. Descript excels at audio editing and transcription, while Kapwing is better for social media videos and memes. Both offer collaboration features, but Kapwing's real-time editing is more intuitive for video teams.

When to Choose Descript:

Choose Descript if you primarily edit podcasts or interview-based content, need AI voice cloning (Overdub), or prefer text-based editing.

Compare Kapwing vs Descript View Descript Details

InVideo

InVideo offers 5000+ templates compared to Kapwing's smaller library, making it better for template-heavy workflows. Kapwing provides superior collaboration features and a more modern interface. InVideo's Plus plan ($25/month) is comparable to Kapwing's Pro ($24/month) but focuses more on templates than collaboration. Kapwing is better for teams, InVideo for solo template users.

When to Choose InVideo:

Choose InVideo if you rely heavily on templates for marketing videos, need access to premium iStock media, or prefer AI text-to-video features.

Compare Kapwing vs InVideo View InVideo Details

CapCut

CapCut is built for TikTok and Reels creators with powerful mobile apps, AI auto-captions, and a generous free tier, while Kapwing focuses on browser-based collaboration, workspace controls, and multi-user editing. CapCut Pro costs $9.99/month for premium effects, whereas Kapwing's $24/month Pro plan supports teams who need branded templates, version history, and feedback tools across channels.

When to Choose CapCut:

Choose CapCut if you edit primarily on mobile, need rapid vertical video output, or want AI effects without paying for team collaboration features.

Compare Kapwing vs CapCut View CapCut Details

FlexClip

FlexClip is more affordable ($9.99/month for Basic) and offers 4000+ templates, but lacks Kapwing's collaboration features and Smart Cut tool. FlexClip is better for simple, template-based projects on a budget, while Kapwing handles more complex editing needs and team workflows. Kapwing's interface is more modern and intuitive.

When to Choose FlexClip:

Choose FlexClip if you're on a tight budget, primarily use templates, and don't need team collaboration or advanced editing features.

Compare Kapwing vs FlexClip View FlexClip Details

Still Not Sure Which Tool to Choose?

Compare Kapwing side-by-side with other videoEditing tools to find the perfect fit for your workflow.

Compare All videoEditing Tools

Frequently Asked Questions

Common questions about Kapwing

Pricing & Plans

Does Kapwing have a free plan?

Yes, Kapwing offers a free plan that includes 7 minutes of video exports per month at 720p quality. The free plan includes access to most editing tools, but videos will have a Kapwing watermark. For unlimited exports and no watermark, upgrade to the Pro plan ($24/month) which also includes 1080p quality and collaboration features.

What's the difference between Kapwing Pro and Business plans?

The Pro plan ($24/month) includes unlimited exports, 1080p quality, no watermark, and collaboration features for individual creators or small teams. The Business plan ($70/month) adds team workspace management, brand kit for consistent branding, priority support, and advanced permissions for larger teams and agencies. Business is worth it if you manage multiple clients or need centralized brand asset management.

Can I cancel my Kapwing subscription anytime?

Yes, you can cancel your Kapwing subscription at any time from your account settings. If you cancel, you'll retain access to paid features until the end of your current billing period. Kapwing does not offer refunds for partial months. You can always resubscribe later, and your saved projects will remain accessible. The free plan is always available if you need basic editing after canceling.

Features & Capabilities

How does Kapwing's Smart Cut feature work?

Smart Cut automatically detects and removes silence and pauses from your videos, dramatically reducing editing time. The AI analyzes your audio track and identifies segments with no speech or long pauses, then removes them while maintaining natural pacing. You can adjust the sensitivity to control how aggressive the cuts are. This feature is particularly useful for podcasts, interviews, and talking-head videos, often reducing video length by 20-40% without manual editing.

Can multiple people edit the same video simultaneously in Kapwing?

Yes, Kapwing's real-time collaboration allows multiple team members to edit the same project simultaneously. Changes appear instantly for all collaborators, similar to Google Docs. Team members can leave comments, tag colleagues, and track all edits with version history. This feature is available on the Pro ($24/month) and Business ($70/month) plans, making Kapwing ideal for content teams and agencies.

How accurate are Kapwing's auto-subtitles?

Kapwing's automatic subtitle generation is approximately 90-95% accurate for clear audio in English, with lower accuracy for accented speech or background noise. The platform supports over 60 languages with varying accuracy levels. You can easily edit any mistakes in the subtitle editor before exporting. The subtitle editor offers extensive customization including animated styles, colors, fonts, and positioning to match trending formats.

Comparisons

Is Kapwing better than VEED?

Kapwing and VEED are both excellent online video editors with different strengths. Kapwing excels at team collaboration with real-time editing, commenting, and version control, making it ideal for agencies and content teams. VEED offers more advanced AI features like AI avatars and superior subtitle customization. Kapwing's free tier offers 7 minutes of exports vs VEED's 10 minutes. Choose Kapwing for team projects and collaboration, or VEED for solo creators prioritizing AI tools.

Technical Details

Can I use Kapwing offline?

No, Kapwing is a cloud-based video editor that requires an internet connection to function. All processing happens in the cloud, which means you don't need powerful hardware, but you do need stable internet. The cloud-based approach enables real-time collaboration and ensures your projects are accessible from any device. For offline editing, consider desktop software like DaVinci Resolve or Adobe Premiere Pro.

What video formats does Kapwing support?

Kapwing supports all major video formats including MP4, MOV, AVI, WMV, WebM, and FLV for imports. You can export videos in MP4 or GIF formats. The platform supports various aspect ratios including 16:9 (YouTube), 9:16 (TikTok/Stories), 1:1 (Instagram), 4:5 (Instagram Feed), and custom dimensions. Maximum file size for uploads is 500MB on the free plan and 5GB on Pro.

Does Kapwing work on mobile devices?

Yes, Kapwing works on mobile browsers (iOS Safari and Android Chrome), though the experience is optimized for desktop use. The mobile interface is simplified but includes core editing features like trimming, adding text, and applying filters. For the best mobile editing experience, use Kapwing on a tablet with a larger screen. Some advanced features like multi-track editing work better on desktop.

Got your questions answered?

Start using Kapwing today and see the results for yourself.

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Compare with Similar Tools

Feature	Kapwing	AI Studios (Deepbrain)	CapCut
Starting Price	Free	$29/mo	Free
Platforms	web	web	webdesktopmobile
Key Features	✓Real-time collaboration ✓Smart cut (silence removal) ✓Auto-subtitles	✓AI-powered video generation ✓Realistic AI avatars ✓Text-to-speech in multiple languages	✓AI-powered editing tools ✓Extensive template library ✓Auto-captions

View Full Comparison

Ready to try Kapwing?

Visit their website to learn more and get started today.

Visit Kapwing Website

AI Studios (Deepbrain)

From $29/mo

AI-powered video generation
Realistic AI avatars
Text-to-speech in multiple languages

Learn More →

CapCut

Free

AI-powered editing tools
Extensive template library
Auto-captions

Learn More →

Descript

Free

Text-based editing
AI voice cloning (Overdub)
Automatic transcription

Learn More →

FlexClip

Free

Drag-and-drop editor
4000+ templates
Stock media library

Learn More →

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Kapwing

About Kapwing

Perfect For

Pricing Plans

Free

Pro

Business

Key Features

Pros & Cons

Pros

Cons

Ready to experience Kapwing?

How to Use Kapwing

Team Collaboration and Content Production with Kapwing

Key Features:

Creating Viral Social Media Content with Kapwing

Key Features:

Kapwing for Content Repurposing and Clip Creation

Key Features:

Marketing Video Production with Kapwing

Key Features:

Is Kapwing Right for You?

Who Should Use Kapwing

Who Should NOT Use Kapwing

Still Have Questions?

Kapwing Alternatives & Competitors

VEED

When to Choose VEED:

Descript

When to Choose Descript:

InVideo

When to Choose InVideo:

CapCut

When to Choose CapCut:

FlexClip

When to Choose FlexClip:

Still Not Sure Which Tool to Choose?

Frequently Asked Questions

Pricing & Plans

Does Kapwing have a free plan?

What's the difference between Kapwing Pro and Business plans?

Can I cancel my Kapwing subscription anytime?

Features & Capabilities

How does Kapwing's Smart Cut feature work?

Can multiple people edit the same video simultaneously in Kapwing?

How accurate are Kapwing's auto-subtitles?

Comparisons

Is Kapwing better than VEED?

Technical Details

Can I use Kapwing offline?

What video formats does Kapwing support?

Does Kapwing work on mobile devices?

Got your questions answered?

Compare with Similar Tools

Ready to try Kapwing?

Related Products

AI Studios (Deepbrain)

CapCut

Descript

FlexClip

How to Use Kapwing

Team Collaboration and Content Production with Kapwing

Key Features:

Creating Viral Social Media Content with Kapwing

Key Features:

Kapwing for Content Repurposing and Clip Creation

Key Features:

Marketing Video Production with Kapwing

Key Features:

Is Kapwing Right for You?

Who Should Use Kapwing

Who Should NOT Use Kapwing

Still Have Questions?

Kapwing Alternatives & Competitors

VEED

When to Choose VEED:

Descript

When to Choose Descript:

InVideo

When to Choose InVideo: